Our Courses

Learn the fundamentals of small business ownership and entrepreneurship on your own timeline

Launch Lab Online

Start your own business with the help of a gamified, interactive entrepreneurship education.

Finances for Military Founders & Families by USAA

Learn the basics of money and achieving business financial goals—and how to juggle it all with the transitions of military life.

Business Basics Series

Gain the tools to implement sustainable business operations to start working with your first customers.

Raul Deju Institute Program

Learn what it takes to become a successful entrepreneur, from opportunity to investment.

Design for Delight

Learn a human-centered approach to problem-solving to create solutions that meet customer needs.

what will I learn?
    • Determine whether entrepreneurship is right for you
    • Validate a business idea
    • Know your customer
    • Discover product-market fit
Why does it matter?

Every entrepreneurial journey starts with an idea — Launch Lab Online gives you the tools you need to make your idea a reality.

what will I learn?
    • Determine whether entrepreneurship is right for you
    • Validate a business idea
    • Know your customer
    • Discover product-market fit
Why does it matter?

Every entrepreneurial journey starts with an idea — Launch Lab Online gives you the tools you need to make your idea a reality.

finances for military founders & families BY
what will I learn?
    • Separate personal and business finances
    • Approach entrepreneurship with money in mind at each step
    • Build a portable business that can withstand the inevitable moves of military life
Why does it matter?

The number one reason small businesses fail is cash flow. In fact, cash flow is a factor in 82% of small business closings, according to the SBA.

This course teaches active duty, veteran, and military spouse founders financial basics to increase their business’s chance of success.

Design for Delight

what will I learn?
    • Create innovative solutions to complex problems using design thinking
    • Learn about your customers
    • Produce a variety of creative ideas through brainstorming, and then how to select an idea to try out
    • Validate a great idea through fast, cheap experiments with real customers
Why does it matter?

Creating a solution for customers often involves significant uncertainty, especially at the start. Design thinking provides a mindset for moving through that uncertainty toward greater clarity around a viable solution.

Design for Delight

what will I learn?
    • Create innovative solutions to complex problems using design thinking
    • Learn about your customers
    • Produce a variety of creative ideas through brainstorming, and then how to select an idea to try out
    • Validate a great idea through fast, cheap experiments with real customers
Why does it matter?

Creating a solution for customers often involves significant uncertainty, especially at the start. Design thinking provides a mindset for moving through that uncertainty toward greater clarity around a viable solution.

Business basics Series

what will I learn?
    • Create a sustainable business structure
    • Establish startup operations
    • Set quarterly and annual goals
    • Get your first 10 customers
    • Prepare your processes for growth
Why does it matter?

When your business is in its infancy, every decision—including decisions you put off or don’t yet know to make—establishes a foundation for your future growth. Get the fundamentals right now for continued success going forward.

Raul Deju iNSTITUTE Program

what will I learn?
    • Win in a world of constant change
    • Create uncontested market space
    • Build a business plan
    • Assemble a management team
    • Create product excellence
    • Create service excellence
    • Develop a financial plan
    • Secure debt or equity
Why does it matter?

Learn what it takes to become a successful entrepreneur, from opportunity to investment.

Raul Deju iNSTITUTE Program

what will I learn?
    • Win in a world of constant change
    • Create uncontested market space
    • Build a business plan
    • Assemble a management team
    • Create product excellence
    • Create service excellence
    • Develop a financial plan
    • Secure debt or equity
Why does it matter?

Learn what it takes to become a successful entrepreneur, from opportunity to investment.